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Koushi Merchant

Senior Manager

Products and Solutions Marketing

Koushi Merchant is a Sr. Manager in the Products and Solutions Marketing group.  In her current role, she leads customer messaging for midmarket segment

Articles

May 22, 2019

NETWORKING

Get the Big Picture with My Cisco Entitlements

Co-authored by Lisa Morway, Enterprise Software Marketing, Cisco Your network infrastructure is the engine that drives your business – growing more powerful and more complex every day.  More hardware, more software, more subscriptions and services, more moving parts. But how do you manage what you c…

December 4, 2018

NETWORKING

Cisco Smart Software Licensing: Five Myths Debunked

Co-authored by Lisa Morway, Enterprise Software Marketing, Cisco By now, you have probably heard of Cisco’s new approach to software licensing. Smart Licensing was created to simplify the customer experience and provide greater insight into software license ownership and consumption so you know what…

April 28, 2014

SECURITY

Manage Your Security As Threats Evolve – Continuous Solutions Help Midsize Organizations Adapt to Changing Securit …

At the recent RSA Conference, I heard an MIT professor quip, “is it safe to keep passwords written on a piece of paper in your wallet?” Kidding aside, most of the mid-market customers I interacted with at RSA—in retail, healthcare, and manufacturing—understood the point. They all had sim…

April 14, 2014

NETWORKING

3 Top Technology Trends in the Mighty Middle – How to Keep Your Midsize Business Agile

“The Mighty Middle.” That’s what we call the world’s midmarket companies.  According to National Center for Middle Market, if the U.S. middle market were an independent economy, it would be the fifth largest in the world. The middle market produced 2.2 million new jobs between 2007 and 2010. Midmark…